Beta offer: the first 20 beta testers get the kit for $9 (it goes up to $27 after that) 🩷
FOR COACHES WHO ARE TIRED OF POSTING EVERY DAY JUST TO STAY SEEN
The SIMPLE Listbuilding Kit

Build an Email List That Sells While You Live Your Life

NO DAILY POSTING, NO COMPLICATED TECH, NO GUESSING WHAT TO DO NEXT. JUST 6 SIMPLE STEPS, IN THE ORDER YOU ACTUALLY SET THINGS UP.

Grab The SIMPLE Listbuilding Kit and get your freebie live, your welcome emails running and your first weekly email sent, one short session at a time. Not techy? Good news: you don't need to be. Every step tells you exactly where to click.

Beta price$9

For the first 20 beta testers. After that, the price goes up to $27.

YES! I WANT TO BE A BETA TESTER
ONE-TIME PAYMENT • INSTANT ACCESS • DO-THE-WORK GUARANTEE
The Simple Listbuilding Planner on a laptop, the Simple Listbuilding Guide and the AI Coach on a sunny Santorini terrace
Mia Sorensen smiling on whitewashed steps in Santorini
WHY I CREATED THIS

What You Know Isn't Obvious to Everyone Else

Here's something nobody tells you: what you know feels obvious to you. It isn't obvious to everyone else.

I found that out the hard way. Twice, actually.

My first business was an online jewelry shop. I sold on other people's platforms and never built an email list. When people left those platforms, my customers left with them. That business closed.

Years later, I grew an Instagram account to 1,000 followers by posting several times a day. Every day. Until I burned out. Then Instagram shut my account down overnight. All of it, gone.

So I decided to build an email list. And honestly? I didn't think it would work. I'm a perfectionist, and I kept thinking, "Everyone already knows this. Who would sign up for my freebie?"

It took me way too long to put it out there. When I finally did, it wasn't perfect. I shared one post in a Facebook group with a link to my signup page.

One person signed up.

Just one. And that was all it took to get me hooked. 💌 Because that one person proved it: when you put something useful out there, the right people want it. Even if it isn't perfect.

That's the difference between an email list and social media. Your followers belong to the platform. Your list belongs to you. The people on it found you weeks ago, and they've been quietly reading every email. When you invite them to buy, they're ready.

The problem is that most advice makes email feel complicated. Funnels, fancy tools, a pile of tech you've never heard of. So people never start.

The SIMPLE Listbuilding Kit does it differently. Six simple steps, in the exact order you set things up, so you're never guessing what to do next. And it starts exactly where I started: with one freebie, out in the world, not perfect, but live.

Are You Ready to Wave Goodbye To…

The Beta Testers' Results Go Here 🌱

This kit is brand new, and you could be one of the first 20 people to try it. Beta testers' honest reviews will appear right here.

HOW IT WORKS

Six Simple Steps, In the Order You Set Things Up

Start with a freebie they actually want

Plan one small, useful freebie and create it in a single sitting. No 60-page ebooks.

Install your email foundation

Set up your email platform, your list and your privacy policy, so your emails actually land in the inbox.

Make your opt-in and thank-you pages

Write the words with ready-made prompts, then build both pages. No website needed.

Prepare your welcome emails

Five short emails that introduce you and sell for you, on autopilot.

Let the right people know

Put your link in the places you already are, without posting every day.

Email every week

One simple email a week, with a gentle invitation to buy or book. No pressure, no pushy tactics.

EVERYTHING YOU UNLOCK

Everything You Get Inside the Kit

YOUR MAIN TOOL

The Simple Listbuilding Planner

Fill in every step online, or print the PDF version if you love pen and paper.

THE HOW-TO

The Simple Listbuilding Guide

A clear guide that shows you exactly what to do in each step, with real examples.

YOUR HELPER

The Simple Listbuilding AI Coach

A ready-made prompt that turns ChatGPT, Claude or Gemini into your own listbuilding coach. Free versions work too.

STEP BY STEP

The 30-Day Listbuilding Plan

12 short sessions, three a week, with a checklist for every one.

Made for coachesExamples for inviting people to book your coaching and to buy your courses.
Beta bonusAll future updates to the kit, free.
Thank-you bonus (coming soon)A quick video course: create a quiz freebie and get your whole freebie website up and running in 3 hours or less.

Everything you need to get your freebie live and your list growing, in the right order, without the overwhelm.

My Do-The-Work Guarantee

Fill in your planner, follow the steps, and if your list isn't growing within 30 days, just email me. I'll refund every cent. No forms, no hard feelings. And yes, that goes for beta testers too. See the refund policy for details.

Mia Sorensen

Hi, I'm Mia 👋

I've lost my audience twice, because I built on platforms I didn't own. Then one person signed up for my very first freebie, and I finally understood what I'd been missing: an audience nobody can take away from you.

Now I help coaches build an email list the simple way, without burning out. I'm a recovering perfectionist, I'm obsessed with Santorini, and I believe your business should fit around your life, not the other way around.

Is This Kit Right for You?

This Kit Is for You If… 🙋‍♀️

  • You're a coach who sells coaching, courses or both
  • You're starting from zero, or your list has gone quiet
  • You're tired of posting every day just to stay seen
  • You want clear steps in the right order, not more theory
  • You'd rather send one calm email a week than post all day, every day

It's Probably Not for You If… 🙅‍♀️

  • You want a get-rich-quick scheme (sorry, I don't have one of those)
  • You love complicated funnels and 47 automations
  • You're not ready to spend about 2 to 3 hours a week on your list

Your Freebie Could Be Live by the End of the Month

Join as one of the first 20 beta testers, and stop guessing what to do next.

Here's Everything You Get

  • The Simple Listbuilding Planner (online and printable)
  • The Simple Listbuilding Guide
  • The Simple Listbuilding AI Coach
  • The 30-Day Listbuilding Plan
  • Examples for selling your coaching and your courses
  • All future updates, free for beta testers
  • Thank-you bonus: the quiz freebie video course (coming soon)
  • My Do-The-Work Guarantee
Beta price$9

For the first 20 beta testers. After that, the price goes up to $27.

YES! SAVE MY BETA SPOT
Secure checkout Instant access My Do-The-Work Guarantee

Questions? I've Got Answers

I'm not a good writer. Will my emails be boring?

Nope. The kit gives you a simple structure for every email, and your AI Coach helps you write in your own words. Short and real beats clever, every time.

I'm not techy. Can I really set this up?

Yes. Every step tells you exactly where to click, and the 30-Day Plan breaks the setup into short sessions. If you can send an email, you can do this.

I don't have a website. Can I still build a list?

Yes. You can build your signup page and thank-you page right inside your email platform. No website needed.

Aren't email platforms expensive?

Not when you're starting out. Some platforms, like systeme.io, let you start for free.

Isn't the market already full of people doing email marketing?

There's only one you. Your story and your way of explaining things are what make people want your emails, not being the first person to send them.

Won't I annoy people if I email every week?

People signed up because they wanted to hear from you. One helpful email a week keeps you in their mind without flooding their inbox, and they can unsubscribe anytime.

I feel awkward selling. Will this work for me?

Yes. The kit teaches a calm way to sell: help first, then a gentle invitation at the end of each email. No pushy tactics, no hard sell.

Doesn't it take years to build a list big enough to make money?

Your list doesn't need to be big to matter. It starts with one person signing up, then the next. I can't promise numbers, but the kit helps you start in the right order, so you're not wasting time.

I sell coaching and courses. Does the kit cover both?

Yes. The kit shows you how to invite people to book a call with you and how to invite them to buy your course, so your list works for both.

What does being a beta tester mean?

You get the kit for $9 instead of $27, plus all future updates free. In return, I'd love your honest review, so I can make the kit even better.

How do I get the kit?

Right after your purchase, you'll get instant access: the guide, the printable planner and the 30-Day Plan to download, plus your link and password for the online planner, and the AI Coach. The quiz freebie video course will be added for you as soon as it's ready.

What if it's not right for me?

You're covered by My Do-The-Work Guarantee. Fill in your planner, follow the steps, and if your list isn't growing within 30 days, just email me at hello@prettysimplebusiness.com. I'll refund every cent.

Imagine If…

Imagine waking up to new subscribers who already want what you sell, while your welcome emails quietly do the introducing for you. Imagine getting paid by someone who found you weeks ago, without posting a single thing that day. 🌸

START MY LIST FOR $9